Gucci Auction Prices and Market Value
The median realized auction price for Gucci is $366 and the average is $966, based on 7,231 verified sold lots from 1998 to 2026 across 5 categories (handbags, fashion, jewelry, watches, shoes) worldwide. These are prices items actually sold for, not asking prices.
Gucci price trend (median realized, all categories)
The ALT/FNDATA Gucci Index tracks the blended median realized price each year, 2005 = 100. How we calculate this →
Gucci by category
| Category | Sold lots | Median | Average | Record |
|---|---|---|---|---|
| Handbags | 4,736 | $509 | $780 | $148,300 |
| Fashion | 1,157 | $120 | $283 | $56,000 |
| Jewelry | 681 | $460 | $3,900 | $454,100 |
| Watches | 596 | $157 | $497 | $32,500 |
| Shoes | 39 | $166 | $258 | $1,500 |
Record Gucci results
| Price | Lot | Category | House | Date |
|---|---|---|---|---|
| $454,100 | GUCCI EMERALD AND DIAMOND PENDENT NECKLACE | Jewelry | Christie's | 2024-10-29 |
| $221,200 | Emerald and diamond ring, circa 1985 | Jewelry | Sotheby's | 2024-01-30 |
| $148,300 | A UNIQUE BLACK LEATHER BAMBOO BAG WITH 18K YELLOW GOLD HANDLE & | Handbags | Christie's | 2023-11-14 |
| $110,600 | Emerald and diamond necklace, circa 1986 | Jewelry | Sotheby's | 2024-01-30 |
| $107,600 | Gucci | Gold belt, 1970s | Jewelry | Phillips | 2026-05-11 |
| $74,500 | A PAIR OF ROCK CRYSTAL AND GOLD EAR PENDANTS, BY GUCCI | Jewelry | Christie's | 2011-12-15 |
Create a free account to unlock the full 1998-2026 price history for Gucci, filter by model, reference, category and house, and export the data.
- All 7,231 verified sold lots, with the price each one realized
- Filter by model, reference, category, condition and auction house
- Export to CSV and pull the same data through the API
Maker
Kering SA
Publicly traded parent: KER.PA (KER.PA, NYSE)
Auction demand for Gucci feeds the ALT/FNDATA company profile for its listed parent, linking collectible performance to the equity.
Frequently asked questions
- What is the average price of a Gucci at auction?
- The average realized auction price is $966 and the median is $366, based on 7,231 verified sold lots (1998-2026) across 114 vendors (ALT/FNDATA, as of September 2026).
- What is the most expensive Gucci ever sold at auction?
- The record is $454,100, set by the GUCCI EMERALD AND DIAMOND PENDENT NECKLACE at Christie's.
- Which categories does Gucci sell in at auction?
- Gucci appears across 5 categories: handbags, fashion, jewelry, watches, shoes. See the table above for the median and record in each.
Source: ALT/FNDATA, 19.24M realized auction results across 37 collectible categories, normalized to USD. Methodology · All brands · Market statistics