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Swatch Auction Prices & Market Value

The median realized auction price for Swatch is $43 and the average is $2,800, from 3,184 verified sold lots (1993 to 2026) across 1 categories. Real transactions, not asking prices.

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3,184 verified sold lots · 1 categories · record $6.02M

Median realized price2005–2025
$302$35
Lots tracked / year2005–2025
10374
Median realized
$43
Average realized
$2,800
90th percentile
$257
Record result
$6.02M
Swatch Index
12
Since 2005
-88%
Last full year YoY
-2.8%
Verified sold lots
3,184
Record results

The most expensive Swatch lots at auction.

Top realized results for Swatch. Every figure is a real transaction, not an estimate.

12189. Assembled by a dedicated Swatch collector over the years,
Watches
2189. Assembled by a dedicated Swatch collector over the years,
$6.02M
Sotheby's · 2015-04-07
2The Schmid & Muller Swatch collection
Watches
The Schmid & Muller Swatch collection
$1.33M
Sotheby's · 2015-11-10
3- Lot 61
Watches
- Lot 61
$109,700
Osenat · 2022-10-16
4Swatch. A collection of twenty 007 wristwatches with presentatio
Watches
Swatch. A collection of twenty 007 wristwatches with presentatio
$92,500
Bonhams · 2023-10-04
5Importants bijoux et montres
Watches
Importants bijoux et montres
$81,600
Artcurial · 2007-07-30
6
Watches
OMEGA X SWATCH. A UNIQUE AND HISTORIC ONE MILLIONTH BIOCERAMIC Q
$79,100
Christie's · 2024-11-11
Inside the profile

Swatch inside the Swatch Group portfolio.

The company profile sets Swatch beside every other brand in the group, with share of value, auction house mix and the full price history for each.

See how Swatch ranks against the other 79 watch brands we cover

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Powerful visual insights

Where Swatch sells.

Verified sold lots by category, drawn live from the Swatch dataset.

Lots by category

Watches3,142

Median & record by category

CategorySold lotsMedianRecord
Watches3,142$42$6.02M
The product suite

Put the Swatch price history to work.

Every ALT/FNDATA product runs on the same Swatch data: 3,184 realized sales across 1 categories.

Visual DashboardsSales by models & references, price bands and sell-through across the Swatch market, refreshed as new results land.Get started →Market ReportsThe Swatch market in quarterly reports: what is rising, trophy-ceiling pricing and auction-house league tables.Get started →Price CheckWhat is a lot worth today? An instant estimate from real auction comparables.Get started →Search Engine & AI Chat AssistantSearch every Swatch lot and ask the AI Chat Assistant in plain English.Get started →Claude MCP ConnectorAsk Claude for median Swatch prices and comparables directly from your own AI tools.Get started →API & Data FeedPull clean, USD-normalized Swatch prices via REST, JSON and bulk export.Get started →

Access the full Swatch price history

Create a free account to unlock every Swatch sale, filter by model, reference, category and house, and export the data. Enterprise access via API, BigQuery and bulk download.

  • All 3,184 verified sold lots, with the realized price of each
  • Filter by model, reference, category and auction house
  • Export to CSV and pull the same data through the API
  • USD-normalized realized prices
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Questions

Frequently asked questions

What is the average price of a Swatch at auction?
The average realized auction price is $2,800 and the median is $43, based on 3,184 verified sold lots (1993-2026) across 121 vendors (ALT/FNDATA, as of September 2026).
What is the most expensive Swatch ever sold at auction?
The record is $6.02M, set by the 2189. Assembled by a dedicated Swatch collector over the years, at Sotheby's.
Which categories does Swatch sell in at auction?
Swatch appears across 1 categories: watches. See the table above for the median and record in each.
Are these realized or asking prices?
Realized. Every figure is what an item actually sold for at auction, normalized to USD. Unsold lots are tracked separately.
Maker

Who makes Swatch.

Swatch Group AG
Publicly traded parent: UHR.SW (UHR.SW, SIX Swiss Exchange)

The Swatch Group AG company profile sets Swatch beside every other brand in the group: share of value by brand, which auction houses carry them, and the same price history for each.

Related

Watches pricesSwatch Group AG (UHR.SW)All brandsMarket statistics

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Source: ALT/FNDATA, 19.24M realized auction results across 37 collectible categories, normalized to USD. Methodology · All brands · Market statistics